Some feel Ja Rule’s reign as part of Hip Hop’s upper echelon went down in the flames of a vicious feud with 50 Cent. Other factors may have contributed to his decline in popularity, but amidst much talked about turmoil in the early 2000s, Ja faded from the charts (last releasing a charting album in 2004). Seemingly forgotten by some within that time is the fact that Rule accumulated multiple Platinum and Gold plaques both at home and abroad over the years. Approximately eight years after releasing his last charting effort, Rule returns with Pain is Love 2, hoping to rekindle the acclaim he once had.
Pain is Love 2 acts as an update on where Ja Rule has traveled in life in recent years and it is an honest look at how he views those travels. His self-awareness and honesty bring a fresh take. This insight comes with a darker tone that could have been delivered in a more cohesive manner. However, by trying to add something for everyone, Rule lost some of that consistency. While it is no perfect return, Pain is Love 2 is a reminder of why Rule was once atop the Hip Hop sphere. Now the question is if he can ever truly return to the top.
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